Opens with a crisp, green sharpness — lavender and sage arriving together in a composition that is immediately clean, herbal, and alive. Joud is built on deep, unexpected contrasts; where other oils lean into the sweet or the fresh, this one bridges the gap between a cool barbershop clarity and a dark, smouldering Middle Eastern incense.
At the heart, the transition happens — vanilla and smoke melting together into something deeply cosy and slightly charred. Like roasting vanilla pods over an open fire, the clean herbal opening gives way to a warmth that is intimate, mysterious, and impossible to ignore.
Settles into amber and agarwood — golden, resinous, and richly woody. The oud anchors the fragrance in traditional Arabian perfumery, while the amber wraps everything in a lasting warmth that lingers close to the skin for hours. A dry-down that is sophisticated, captivating, and unmistakably Joud.
Top Notes: Lavender, Sage Heart Notes: Vanilla, Smoke Base Notes: Amber, Agarwood (Oud)
• Aromatic Smoky-Sweet Woody — a fascinating clash between cool herbal freshness and dark incense warmth • Crisp Herbal Opening — lavender and sage deliver a sharp, clean, barbershop clarity • Smouldering Vanilla Heart — cosy and slightly charred, like vanilla over an open flame • Rich Oud Base — amber and agarwood ground the fragrance in deep Arabian warmth • Ideal for Cool Weather & Evening Wear — the smoky depth comes alive in crisp, cool air • Long-Lasting — concentrated oil format delivers hours of wear; apply to pulse points for best results • Alcohol-Free — lightweight DPG carrier absorbs cleanly without drying the skin • 20ml — generous size for daily wear
Ingredients ▾
Fragrance (Parfum) — a concentrated blend of aromatic compounds carefully composed to create the Joud profile. Dipropylene Glycol (DPG) — a clear, odourless synthetic solvent used as the carrier base in place of alcohol. Lightweight, skin-safe, and allows the fragrance to spread evenly and absorb gradually.
It depends on the concentration. Our Eau de Parfum typically lasts 4–8 hours, Perfume Oils 5–10 hours as they bind closely to skin, and our Extraits de Parfum are the most potent at 8–12 hours — often longer on fabric and clothing.
How do I apply it for the best results?
Apply to pulse points — wrists, neck, and behind the ears. Let it settle naturally rather than rubbing it in, which breaks down the top notes. For perfume oils, a little goes a long way.
Do you offer free shipping?
We offer free shipping on all UK orders. International shipping rates are calculated at checkout based on your location.
